← Back to homepage
Insights

What Makes a Top Executive Assistant to a CEO

By James Ketteringham · Founder

8 October 2026

The top of the Executive Assistant market now clears $500K in total compensation. What separates those people is altitude, and the consequence of getting it right every day.

The top of the Executive Assistant market now clears $500K in total compensation, mostly in Big Tech and in some of the world’s largest family offices. What separates a top Executive Assistant to a CEO from the rest is altitude: the level of principal they support and the consequence attached to getting it right every day, without exception. They are measured in the hundreds, and their roles are never advertised.

Altitude sets the price

A $150K EA and a $500K EA might both manage a calendar. The difference lies in whose calendar it is and what a mistake costs. At the top, the stakes are as high as they get: a public company CEO’s earnings week, relationships with the White House and regulators, the on-stage moments at a product launch or developer conference that ripple through the economy the moment they happen.

At that level there is no tolerance for a missed detail, because the cost of one is measured in market value, in relationships, or in reputation. Most of the administrative layer has been automated or delegated, and what remains is judgment: who gets access to the principal, in what order, and with what preparation.

The number is similar across environments, while the structure of the package varies. In Big Tech the package is equity heavy, with a base of $200K to $300K and restricted stock units (RSUs), annual refreshers, and a sign-on cash bonus doing most of the work above it. In finance it is cash heavy, with a high base and a bonus that can approach it, and some venture firms add carry. In the ultra-high-net-worth (UHNW) world it is often almost entirely cash, structured bespoke around the principal and priced to retain.

Two versions of the top

Counterintuitively, the very top is often less about being “more strategic” and more about doing a very specific role exceptionally well, one hundred percent of the time. In a public company Office of the CEO, the EA owns the readiness layer: the who, what, where, and why of the principal’s day, plus the coordination and logistics around it.

Strategy sits with the Chief of Staff. The EA enables it, flawlessly, inside a well-oiled machine where a single error is visible to the board. When a Chief of Staff or analyst joins, the EA keeps the readiness layer and the new seat takes on owned outcomes, strategy, and synthesis. That boundary should be written down, or the principal ends up refereeing.

In the UHNW world the same altitude looks different. The work is highly ambiguous, rarely comes with a job description, and is paid as much for discretion, judgment, and retention as for output. These EAs understand their principal’s world in a way almost nobody else does, and they are priced out of the market deliberately so they stay.

Six traits of a top Executive Assistant to a CEO

  • Experience at altitude. They have proven themselves in a world that is alien to most, though this does not always mean years of service.
  • Commercial acumen. They understand what moves the business forward and what has to happen for it to do so. Enabling strategy requires understanding it.
  • Intelligence. It shows in career decisions, in on-the-job decisions, and in how they read people.
  • Work ethic. They match the pace of their principal, and to them it is no sacrifice. Nobody supports the CEO of a public company by shutting down at five.
  • Communication. They know the difference between speaking to their own CFO and speaking to the CEO of a $100B business, and they can turn it on when it matters.
  • Return on investment. They add value well beyond their compensation. Their principals have deep pockets, and deep pockets do not mean carelessness. At this level the EA is an investment the principal expects a return on.

Competent and top of the market, side by side

The duties are the same at both levels. What changes is how far each one is taken.

Capability What competent looks like What the top of the market looks like
Calendar ownership Keeps the calendar accurate and conflict-free Designs the principal’s week around energy, priorities, and travel; declines and reschedules without being asked; protects thinking time as if it were a board meeting
Inbox and information flow Triages and flags Drafts responses in the principal’s voice, resolves what does not need the principal, and delivers a daily brief that surfaces the three things that matter
Judgment on access Follows a rule set Reads intent, seniority, and timing; knows which “urgent” requests can wait; manages the principal’s exposure to their own leadership team
Anticipation Reacts quickly Sees two weeks ahead; preempts logistics, preparation, and conflicts; has the briefing pack ready before the principal thinks to ask
Discretion and trust Keeps confidences Is trusted with personal, financial, and legal matters without hesitation; handles the principal’s family and personal life to the same standard as the business

These roles are filled quietly through retained search and trusted referral, and the principals who hold them know exactly what they have.

Frequently asked questions

What does an executive assistant to a CEO do at a public company?

They own the readiness layer: the who, what, where, and why of the principal’s day, plus the coordination and logistics around it. Strategy sits with the Chief of Staff, and the EA enables it flawlessly, because a single error is visible to the board. When a Chief of Staff or analyst joins, the EA keeps the readiness layer.

What qualities should a CEO look for in an executive assistant?

The Blackbook Report 2026 finds six traits shared by the top of the market: experience at altitude, commercial acumen, intelligence, work ethic, communication, and return on investment. In practice that means understanding what moves the business, matching the principal’s pace, adjusting register for any audience, and adding value well beyond their compensation.

How is a family office executive assistant role different from a corporate one?

In the UHNW world the work is highly ambiguous and rarely comes with a job description. These EAs are paid as much for discretion, judgment, and retention as for output, often almost entirely in cash, structured bespoke around the principal. They are deliberately priced out of the market so they stay.

From The Blackbook Report 2026

Section 3.1 of The Blackbook Report 2026 also maps the six bands of EA capability and explains why a rainmaker EA and a public company CEO EA rarely succeed in each other’s seats.

Read the full report: The Blackbook Report 2026

If you are looking for an Executive Assistant at this altitude, a confidential conversation with Blackbook Associates is a good place to start.

More from Blackbook Insights

Insights

How to Hire an Executive Assistant or Chief of Staff

An Executive Assistant and a Chief of Staff are hired for different reasons, from different markets, and against different scopes. Here is how to get each one right.

Insights

AI for Executive Assistants and the Office of the CEO

Top executives are rarely the main users of AI. The people around them are, and a well-built AI layer can take 30 to 50 percent off the administrative load.

Insights

Executive Assistant Salary in 2026: What Top EAs Earn

At the top of the US market, who the Executive Assistant supports sets the range before the sector does. Here is what the seat pays in 2026, and how the package is built.